Follow along with the video below to see how to install our site as a web app on your home screen.
Note: This feature may not be available in some browsers.
Last summer I spent weeks shopping for an anniversary present for my wife. I searched all my usual retail sources but couldn't find anything that hit just the right note. Then I went to Etsy—an ecommerce site where artisans sell unique handmade goods—and found the microstore of ClockworkZero, a woman who turns old electronics gear into steampunk accessories. Presto: ClockworkZero's stuff was both gorgeous and geeky, precisely the vibe I craved. I came away with a necklace made from a vintage vacuum tube.
It turns out that I'm not alone in my search for that perfect one-off treasure. Judging from the explosive growth of Etsy and other online boutiques, the Web is spawning a curious new trend: micro-manufacturing. Consider the numbers. Etsy has 2 million users buying nearly $90 million worth of stuff annually. Its sales have increased twentyfold in the past two years. I was aware of the site but had dismissed it as some sort of urban-hipster thing—until I started seeing chatter about it on discussion boards for wealthy professionals and stay-at-home moms.
Tom Laughlin isn't an Indian.