base10
Literotica Guru
- Joined
- Jun 8, 2008
- Posts
- 13,079
As an Angeleno near the LA/OC border, I can tell you Dodgers are already at the top of league attendance most years, and Angels tix were regularly sold for $2+fees even when they had Ohtani. He can't make THAT much of a difference in ticket sales when most games are already sold out. Unless they add more seats to Dodgers stadium, which seems unlikely since they just completed a huge remodel of the outfield seats and pavilion a couple years ago. They might get away with raising ticket prices a little, and no one will be that shocked when the Micheladas go past $30. I remember when the Dodgers signed Hideo Nomo (2nd Japanese-born player in the league), they added sushi to the concessions and capitalized big with Japanese-themed souvenirs. I think the real money will be in the merch.
Also, I could be wrong about this, but I have a feeling Sho's $680m back salary will be converted to equity when he retires. We could be looking at a future team owner. Magic Johnson only has a 2.3% stake for his $50m investment, but he himself is one of the team's best assets the way he promotes it and acts as ambassador. Sho could do that too, and lure more top talent from Japan as well.
No, I don't see how it would come from ticket sales. Yes, the Dodgers have some of the top attendance in the league. I'm guessing tickets aren't super cheap either (I'm used to it too, I wish Yankee tickets were cheaper).
But I would think this would open a whole bunch of new marketing and rights deals across Asia. In a sport where there is not a lot of "different", he is "different", in the best way.
I had not thought of renegotiating the deal to an equity share at some point, but that would actually make a lot of sense.
I don't think I've ever had sushi at a ballgame. It feels a little out of place. But hey, I love sushi