Sex & Shenanigans


It's akin to calling all sodas Coke..
There’s a famous case where Thermos company blitzed their name so hard and fast it became the generic name for an insulated beverage container. They attempted to stop people doing that, even other companies were calling their insulated beverage containers “Thermos.”

The courts ruled that because Thermos Co had made their name so associated with the thing that they had not protected their trademark well enough and could not stop people doing that anymore, legally.
 
There’s a famous case where Thermos company blitzed their name so hard and fast it became the generic name for an insulated beverage container. They attempted to stop people doing that, even other companies were calling their insulated beverage containers “Thermos.”

The courts ruled that because Thermos Co had made their name so associated with the thing that they had not protected their trademark well enough and could not stop people doing that anymore, legally.
You just dropped some history on us... God, that's hot.. 💦💦💦
 
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