Companies hurt by advertisers' political correctness

[renard_ruse]

This year, Valentine's Day is the latest template Madison Avenue is using to brain wash and shape people's thinking with radical demographic messages overtly taking over commercials.

In addition to the ubiquitous racially mixed couples (one ad features a black Tarzan with a white women, and just in case you have any doubt, yes, they are a couple. The ad specifically mentions it at the end, so there's no doubt in the viewer's mind). There's one local furniture store ad that ONLY features various permutations of mixed couples.

Of course, its fine if people want to have a mixed relationship. And yes, these relationships are more common than in the past. HOWEVER, they are no where near as common as we are being shown on commercials, and even more so this Valentine's Day. Clearly, they are not just reflecting demographics but trying to influence and shape people's minds about it. Its not about selling products but selling social ideas.

Now, however, that isn't even enough. I just witnessed a Valentine's Day ad for Expedia that clearly shows two women making out. There are at least 25% and possibly far higher segment of the population that finds this either offensive or at least inappropriate for a TV commercial. Especially as the ad was on during a daytime sports event which would have many kids watching.

When Madison Avenue is more concerned with selling ideas than selling products, its the companies that use these ad agencies services who suffer. When an agency needlessly creates an ad that is guaranteed to upset at least one in four viewers, this makes no sense from just a raw financial perspective. Alienating at minimum 1 in 4 of your potential market to appeal to 2% to 4% of the potential market is just bad business.

 

[renard_ruse]

Madison Avenue ad agencies are part of a world conspiracy to take over people's brains.

They are selling more than products, and its time people realize it.

Mute the ads and look away every time they come on, or better yet, shut the damn TV off entirely.

Its time we consumers fight back. Enough is enough. Sell products and keep your political agendas to yourself ad agencies.

 

[lovecraft68]

I see this in reverse. They aren't selling this as much as they are worried about being called racist or sexist.

If they feature all white couples, they are racist. If its all black couples, the whites scream its reverse racist, if they show only heterosexual couple then they are discriminating against gays.

Ad companies aren't running these to push something at you, but to try to pander to every type of person to avoid the horrific stigma of political incorrectness.

 

[NOIRTRASH]

I notice the same. Damn near everyone has a black friend in commercials. I saw one with two guys and an infant. Expedia is on my DO NOT FLY LIST.

 

[LadyFunkenstein]

I notice the same. Damn near everyone has a black friend in commercials. I saw one with two guys and an infant. Expedia is on my DO NOT FLY LIST.

That's because the white people who watch the shows you specifically watch feel good about the idea of having black friends. They think it makes them hip and relevant. Same thing goes for gays.

 

[Disgustipated]

That's because the white people who watch the shows you specifically watch feel good about the idea of having black friends. They think it makes them hip and relevant. Same thing goes for gays.

Do you have any sort of any kind of any proof to back up your drain bamaged rattlings?

 

[lovecraft68]

That's because the white people who watch the shows you specifically watch feel good about the idea of having black friends. They think it makes them hip and relevant. Same thing goes for gays.

I agree, the white guilt PC crowd love to tout "I got black friends, I'm not racist." And that's as bad as being racist, in a way maybe worse, racists hate a certain type, but you know where you stand, being patronized and treated disingenuously as a show of being trendy is more insulting.

Honestly there was never a bigger example of that than Martin and Sinatra toting Sammy Davis around like, well like what he was to them, a token. Look a talented black guy, let's latch on to him, its like having a trick monkey.

 

[NOIRTRASH]

That's because the white people who watch the shows you specifically watch feel good about the idea of having black friends. They think it makes them hip and relevant. Same thing goes for gays.

I got nigger family, and two are gay, so I don't need commercials.

 

[Borscht]

XXXXXX

 

[nerfhearder]

So you missed that whole Cheerios thing last year or year before?

 

[BoyNextDoor]

Manufactured outrage?

Has the Onion now taking ro posting on the GB?

Some sort of coded message?

It just does not compute.

 

[Smootg103]

That's because the white people who watch the shows you specifically watch feel good about the idea of having black friends. They think it makes them hip and relevant. Same thing goes for gays.

Uh, no brah...

 

[Smootg103]

I agree, the white guilt PC crowd love to tout "I got black friends, I'm not racist." And that's as bad as being racist, in a way maybe worse, racists hate a certain type, but you know where you stand, being patronized and treated disingenuously as a show of being trendy is more insulting.

Honestly there was never a bigger example of that than Martin and Sinatra toting Sammy Davis around like, well like what he was to them, a token. Look a talented black guy, let's latch on to him, its like having a trick monkey.

Uh, no brah, sammy had talent you racist foo!

 

[phrodeau]

Just about every television has an off switch.

 

[sigh]

Even if one in four viewers will be turned off by such commercials, the ones who are offended, for the most part, aren't the viewers being targeted by the ads in the first place. Advertisements are largely aimed toward the young and the urban because those people spend the most on consumer goods. And among that demographic, mixed-race couples, gay marriages, bisexuals and whatever are viewed positively at the moment.

I think the advertisers know exactly what they're doing and it has nothing to do with forwarding some sort of liberal agenda. I think instead that they stay hot on the tail of the latest trends, whatever they might be. They are the followers, and while they do reinforce the ideals of the time, it's not about forwarding an agenda. It's about sales.

Some of these are major, highly successful, long-lived corporations. I'm pretty sure they've scouted their markets thoroughly.

 

[Sean Renaud]

I think the advertisers know exactly what they're doing and it has nothing to do with forwarding some sort of liberal agenda.

That's silly sigh. Don't you know that ever since the Bible was cannonized that liberals have been controlling every single source of media known to man in a never ending agenda? This one time this King was pissing us off so we got some hippies to write some shit about the common sense of not treading on snakes. Fear us.

 

[IrezumiKiss]

People, this was just another of Renny's "Straight White Men Are Being Exterminated And This Is My Feels" thread farts and there is no need to put any serious weight into it.

Trust me on this, y'all.

 

[about_average]

There's a very simple solution. Don't do business with the companies whose ads you find offensive. If sales go down, they'll change their ads. It works every time.

Personally I tune out all advertising so I couldn't care less who's in them or what they're doing.

 

[Sean Renaud]

There's a very simple solution. Don't do business with the companies whose ads you find offensive. If sales go down, they'll change their ads. It works every time.

Personally I tune out all advertising so I couldn't care less who's in them or what they're doing.

ID id that for a while and then I watched an episode of the Cleveland show and he made a very good point that has stuck with me. A lot of people spend a lot of money studying me specifically so they can tell me that there are things that I am known to be interested in. The least I could do is half pay attention.

 

[badbabysitter]

How is it that renard has gone his entire life without hearing about market research?

 

[NOIRTRASH]

Even if one in four viewers will be turned off by such commercials, the ones who are offended, for the most part, aren't the viewers being targeted by the ads in the first place. Advertisements are largely aimed toward the young and the urban because those people spend the most on consumer goods. And among that demographic, mixed-race couples, gay marriages, bisexuals and whatever are viewed positively at the moment.

I think the advertisers know exactly what they're doing and it has nothing to do with forwarding some sort of liberal agenda. I think instead that they stay hot on the tail of the latest trends, whatever they might be. They are the followers, and while they do reinforce the ideals of the time, it's not about forwarding an agenda. It's about sales.

Some of these are major, highly successful, long-lived corporations. I'm pretty sure they've scouted their markets thoroughly.

In theory what you say is true but in practice the ad makers toe the line with the folks who matter. Note how the media and all of Washington keep getting it wrong about Donald Trump. He shoulda failed and vanished months ago yet he's the leader of the pack who gets away with murder.

Marketing is kith and kin of psychology. We got the basics in college, but people are usually embarrassed to report what they really believe or feel. They deny what they do every night. We all love niggers and queers but in 2017 we're gonna push them all back in their closets and to the back of the bus. Youre watching Nazi Germany rise from the grave.

 

[about_average]

ID id that for a while and then I watched an episode of the Cleveland show and he made a very good point that has stuck with me. A lot of people spend a lot of money studying me specifically so they can tell me that there are things that I am known to be interested in. The least I could do is half pay attention.

Ah, well, there's that.

 

[Libsam]

Anybody ever notice there's never black people in the erectile dysfunction and urinary catheter commercials?

It's okay to humiliate white people.

 

[NOIRTRASH]

Anybody ever notice there's never black people in the erectile dysfunction and urinary catheter commercials?

It's okay to humiliate white people.

Good point.

All the sensitivity does is make people believe blacks melt if any rain falls on them. Blacks don't do Spartacus, theyre always Commodus.

 

[IrezumiKiss]

Anybody ever notice there's never black people in the erectile dysfunction and urinary catheter commercials?

It's okay to humiliate white people.

That's representation, not humiliation. This is what white people have because white people. They have full access to being seen in all facets of humanity and have it being unquestionably accepted as a norm. We call that privilege.

As to the first claim, well...

https://uproxx.files.wordpress.com/2014/01/nachos.png?w=650

http://image.cdn.ispot.tv/ad/7vKx/viagra-date-night-large-10.jpg

...helps to do a little research, I reckon.