lavender
Cautiously Optimistic
- Joined
- Apr 6, 2001
- Posts
- 25,108
After seeing the latest Texas debate and listening to the comments of David Gergen on CNN - which were right on - I would like to offer this belated advice to Hillary Clinton.
When you're competing with someone who has captured the hearts and minds of even those who support you, don't policy wonk us to death. We love the details, we love the policy, but give us some of your personality, some of your fire. Because that's what these voters want - passion!
Hillary's two best campaign moments - the New Hampshire choke up and the close of the Texas debate. They all showed that the woman who many see to be calculating and a robot has a human side - she actually is a person with emotions. And, those moments were her most successful.
Where did those moments go in the intervening 6 weeks?
Gergen was right - a theme started emerging that she could have easily used. Words are powerful - as you know Obama is winning with them. Words inspire - it's the reason great oratory is so memorable. So change your words - and keep the same message. Change the word "work" to "fight." Be the "fighter" not the "worker." A "fighter" excites - a "worker" puts you to sleep.
Instead of "I will work 24/7 for you" - "I will fight 24/7 for you." Show your toughness - make it an attribute that makes you the best candidate for the democrats and independents who want their policies instituted. Be the fighter - not the lover and the inspirer - but the one who will roll up their sleeves and get the knock out punch for change. Worker is too mundane.
But, more than that Hillary - you should have used the message of inspiration that you gave in your closing. Where Obama's words have inspired and rely on hope he gives to others - use those words to your advantage. The close was great - a theme could have emerged. State that in your 35 years "fighting" for the American people - you have met so many Americans from so many walks of life. And in these meetings, in the stories you here and the lives you encounter, the American people have given you hope, have given you inspiration. Not like Obama who is using words to give others hope - turn it around - your work has introduced you to those people have given you inspiration that the perserverence and determination of the American people - despite all obstacles - have given you the inspiration that make you work, make you fight, make you resolved to make Washington, this country, and the ideals of our democracy work for we the people.
Instead you brainiaced people to death. And that is why you will lose.
When you're competing with someone who has captured the hearts and minds of even those who support you, don't policy wonk us to death. We love the details, we love the policy, but give us some of your personality, some of your fire. Because that's what these voters want - passion!
Hillary's two best campaign moments - the New Hampshire choke up and the close of the Texas debate. They all showed that the woman who many see to be calculating and a robot has a human side - she actually is a person with emotions. And, those moments were her most successful.
Where did those moments go in the intervening 6 weeks?
Gergen was right - a theme started emerging that she could have easily used. Words are powerful - as you know Obama is winning with them. Words inspire - it's the reason great oratory is so memorable. So change your words - and keep the same message. Change the word "work" to "fight." Be the "fighter" not the "worker." A "fighter" excites - a "worker" puts you to sleep.
Instead of "I will work 24/7 for you" - "I will fight 24/7 for you." Show your toughness - make it an attribute that makes you the best candidate for the democrats and independents who want their policies instituted. Be the fighter - not the lover and the inspirer - but the one who will roll up their sleeves and get the knock out punch for change. Worker is too mundane.
But, more than that Hillary - you should have used the message of inspiration that you gave in your closing. Where Obama's words have inspired and rely on hope he gives to others - use those words to your advantage. The close was great - a theme could have emerged. State that in your 35 years "fighting" for the American people - you have met so many Americans from so many walks of life. And in these meetings, in the stories you here and the lives you encounter, the American people have given you hope, have given you inspiration. Not like Obama who is using words to give others hope - turn it around - your work has introduced you to those people have given you inspiration that the perserverence and determination of the American people - despite all obstacles - have given you the inspiration that make you work, make you fight, make you resolved to make Washington, this country, and the ideals of our democracy work for we the people.
Instead you brainiaced people to death. And that is why you will lose.