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Prof Triggernometry
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CNN has smallest weekly primetime audience in advertiser-coveted demo in over 30 years
CNN’s primetime lineup has failed to resonate with viewers
By Brian Flood | Fox News
But CNN’s more alarming issue comes in the key demo of adults age 25-54, where the network finished with its smallest primetime audience among the in over 30 years.
CNN settled for only 80,000 total viewers among the demo, compared to 150,000 for Fox News during total day.
During the hours of 8-11 p.m. ET, CNN managed only 84,000 average viewers among the demo compared to 219,000 for Fox News. The last time CNN’s primetime audience was so tiny among the critical category was prior to the week of Sept. 30, 1991 – which is as far back as Fox News can track.
CNN’s primetime lineup has failed to resonate with viewers, and a gaping hole at 9 p.m. ET continues to cause problems as the network has still not named a permanent replacement since Chris Cuomo was fired in 2021. Recently, CNN has been airing a series of specials and town halls that have struggled to find an audience.
More here: https://www.foxnews.com/media/cnn-h...udience-advertiser-coveted-demo-over-30-years