Wok
Over compressed
- Joined
- Dec 2, 2005
- Posts
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France will be First of Many Key Markets to Launch in 2006
Atlanta, December 07, 2005 - The Coca-Cola Company today announced that it will launch Coca-Cola Blāk in January in France, the first of several countries – including the United States - that are expected to introduce the new Coca-Cola and coffee fusion in 2006.
Coca-Cola Blāk is an invigorating and stimulating blend that has a perfect balance of the effervescent taste sensation of Coca-Cola and natural flavors, with real coffee. The lightly carbonated, mid-calorie beverage, which is designed to appeal to adult consumers, is yet another example how The Coca-Cola Company reaches out to new audiences and addresses new beverage occasions.
Cola and coffee seems wrong. Yes, I like cola and like coffee, but cola and coffee?
Hm, didn't Coca-Cola learn from the "New Coke" flop of yesteryear?
http://www2.coca-cola.com/presscenter/nr_20051207_corporate_blak.html