I dunno why, but this word, "Bitchcraft", just sprung into my head. I think it would make a great story title, but I'm not sure what kind of story would go with it.
There are all sorts of story possibilities where the woman wants to end a relationship, but the guy doesn't. He is willing to do nearly anything to keep her, so she decides, what the hell, I'll have some fun with him.
She decides to see how mean and bitchy she can be to him before he stands up to her and says enough, we're done.
The story could be realistic, where the guy has doubts and debates with himself a lot as to whether she's worth the aggravation, or it could stay in the fantasy realm, where he just puts up with her no matter what she does or says to him.