Kellogg's announced last week they would no longer advertise on Breitbart because they "don't align with our company's values." They're certainly within their rights to spend their ad dollars as they see fit, but instead of doing it quietly they chose to make a political statement and as of today 400,000 people have signed a petition to boycott Kellogg's products.
Someone's head will roll over this.
Someone's head will roll over this.