The NFL's ratings are up 17% from Last Year. Here's why.

[Rotadom]

The NFL's ratings are up 17% from Last Year. Here's why.

https://www.cnn.com/2021/10/07/media/nfl-ratings-2021/index.html

One month into the 2021 season, the NFL's viewership is up around 17% compared to this time last year. The league is attracting an average of roughly 17 million viewers across its various network partners, according to Nielsen data.
Those numbers are not only pretty good, but also represent a turnaround from last year. Patrick Crakes, a former Fox Sports executive turned media consultant, is not surprised.
"It's defied every trend inside media for a decade," Crakes told CNN Business. "Why wouldn't it continue to?"

The NFL is the the most reliable ratings driver on TV. This is why NBC, CBS, ESPN/ABC, Fox and Amazon paid more than $100 billion to renew their media contracts with the league earlier this year.

But the NFL's ratings have ebbed and flowed over the past few years, with last year's ratings down about 10% from 2019, so it is notable that viewership has bounced back so considerably.

 

[pecksniff]

This is political how?

 

[Rotadom]

This is political how?

You're new here.

 

[Biggs_Darklighter]

You're new here.

No he's not, he's just not very aware of the world outside his bubble. Its kinda weird actually.

 

[BabyBoomer50s]

All that BLM crap has faded and the caliber of play has improved. Lots of exciting young quarterbacks and more good teams. The AFC West and NFC West are especially good this year.

 

[Rotadom]

All that BLM crap has faded and the caliber of play has improved. Lots of exciting young quarterbacks and more good teams. The AFC West and NFC West are especially good this year.

Um, no. There are markings of BLM and other social justice causes on helmets and end zones this year. Have you not watched any games?

 

[BabyBoomer50s]

Um, no. There are markings of BLM and other social justice causes on helmets and end zones this year. Have you not watched any games?

Yes, there is still some of that but it’s barely noticeable. Haven’t seen any player theatrics and the networks seem to be avoiding it as much as possible. The Jon Gruden controversy that broke yesterday might reawaken the woke though.

 

[Rotadom]

Yes, there is still some of that but it’s barely noticeable. Haven’t seen any player theatrics and the networks seem to be avoiding it as much as possible. The Jon Gruden controversy that broke yesterday might reawaken the woke though.

Chucky said something dumb and racist and put it on paper. You don't have to be woke to think he's a piece of garbage.

 

[RoryN]

True exchange, in person, in 2020, with a huge baseball fan:

Him: "So ready for MLB to start!"

Me: "Um...you boycotted the NFL because of `Black Lives Matter', right?"

Him: "Yup."

Me: "Major League Baseball is supporting BLM this season. They'll have BLM logos on the pitcher's mound, co-branding outside the stadiums, etc. Are you going to boycott it?"

Him: [silence, and hasn't spoken to me since.]

https://i.imgur.com/oWmOgSO.gif

 

[BabyBoomer50s]

True exchange, in person, in 2020, with a huge baseball fan:

Him: "So ready for MLB to start!"

Me: "Um...you boycotted the NFL because of `Black Lives Matter', right?"

Him: "Yup."

Me: "Major League Baseball is supporting BLM this season. They'll have BLM logos on the pitcher's mound, co-branding outside the stadiums, etc. Are you going to boycott it?"

Him: [silence, and hasn't spoken to me since.]

https://i.imgur.com/oWmOgSO.gif

MLB has bigger problems than all that woke shit. They are terrible at marketing.

 

[pointless]

no, mlb's biggest problem is their main fanbase is dying off and kids find baseball boring.

because it is.

and all the juiced balls in the universe can't fix that.

 

[BabyBoomer50s]

no, mlb's biggest problem is their main fanbase is dying off and kids find baseball boring.

because it is.

and all the juiced balls in the universe can't fix that.

I agree with you, but they’re not even trying to bring in younger fans.

 

[RoryN]

no, mlb's biggest problem is their main fanbase is dying off and kids find baseball boring.

because it is.

and all the juiced balls in the universe can't fix that.

Correctamundo.