The idea is that there are a man and woman who are rivals in some way, not quite enemies. Like they have mutual friends. They have bad dating advice gleaned from too much internet reading, bad experiences, etc. The reader would notice overall that it seems like a star-crossed lovers that are just not finding a way to come together. Until they finally do.
In my mind, it's like the 2 friends in "What Happens in Vegas" meets "The Ugly Truth" meets something about star-crossed lovers.
In my mind, it's like the 2 friends in "What Happens in Vegas" meets "The Ugly Truth" meets something about star-crossed lovers.