An articulate, sharp-witted man. One that could talk the panties off of a girl. A man could be a Greek God, but if he doesn't have anything going on upstairs then he just isn't appealing.
There's no one answer to this question. All women are different. Therefore, all women like different things. I could tell you what I like, but since I won't be having sex with you, it won't do you any good to know.