But American Apparel, which in the past has been accused of sexist and controversial marketing campaigns, said it was celebrating “natural beauty” in the run-up to the Valentine’s Day rush.
“We invite passers-by to explore the idea of what is ‘sexy,’ consider their comfort with the natural female form — and perhaps most importantly — to come in and try on some of our favorite styles of the season,” said creative director Iris Alonzo.
