J
JAMESBJOHNSON
Guest
Last night I read a chapter from a medical book and noticed that my mind kept drifting away from the text until I came upon a paragraph that sucked me in. What was the difference?
Studying it for a few minutes I saw how the interesting paragraph was constructed of concrete nouns and active verbs, the other was full of abstractions, gerunds, verbals, and nominalizations. To wit:
BETTER:
"The doctor, Etienne Marey, inserted a catheter into the horse's circulatory system at the jugular vein, guiding it until the tip, equipped with a balloon, was positioned inside the right ventricle."
BAD:
"The horse didnt suffer any problems and neither did the many other animals that underwent the same procedure. The research, though never quite forgotten, was generally regarded as a mere oddity."
Studying it for a few minutes I saw how the interesting paragraph was constructed of concrete nouns and active verbs, the other was full of abstractions, gerunds, verbals, and nominalizations. To wit:
BETTER:
"The doctor, Etienne Marey, inserted a catheter into the horse's circulatory system at the jugular vein, guiding it until the tip, equipped with a balloon, was positioned inside the right ventricle."
BAD:
"The horse didnt suffer any problems and neither did the many other animals that underwent the same procedure. The research, though never quite forgotten, was generally regarded as a mere oddity."