Anothr Price War ??

[Handley_Page]

Amazon says Hachette should lower ebook prices, pay authors more

Amazon has laid out its reasons for wanting to drive the retail prices of ebooks downward, claiming that contrary to popular belief, the practice is actually beneficial for retailers, publishers, and authors alike.


Fuller Details HERE.

 

[DeYaKen]

Amazon says Hachette should lower ebook prices, pay authors more

Amazon has laid out its reasons for wanting to drive the retail prices of ebooks downward, claiming that contrary to popular belief, the practice is actually beneficial for retailers, publishers, and authors alike.


Fuller Details HERE.

The odd thing is that according to Amazon's pricing of non-copyright books, an Ebook should be £1.99 ($3.00) cheaper than printed. However, when it comes to Hatchette, they expect a price difference of more than £9.00 ($15.00).

 

[JustaSCOUNDREL]

As I remember when Amazon first brought out the Kindle they wanted all Ebooks to be priced at $9.99 or less. The publishers ganged up on Amazon and IIRC refused to allow Amazon to sell many of their books at that $9.99 top price. That may be the kerfuffle that Hachette settled out of court in 2010.

Now that Amazon has grown and pretty much cornered the Ebook they still want the top price to be $9.99 they had tried to get before and it sounds like they may now have enough control over sales to make it happen.

I do not publish on Amazon or anywhere else, I simply am a buyer and I originally liked the idea of the 10 buck max. price then and still do.

Mike

 

[DeYaKen]

As I remember when Amazon first brought out the Kindle they wanted all Ebooks to be priced at $9.99 or less. The publishers ganged up on Amazon and IIRC refused to allow Amazon to sell many of their books at that $9.99 top price. That may be the kerfuffle that Hachette settled out of court in 2010.

Now that Amazon has grown and pretty much cornered the Ebook they still want the top price to be $9.99 they had tried to get before and it sounds like they may now have enough control over sales to make it happen.

I do not publish on Amazon or anywhere else, I simply am a buyer and I originally liked the idea of the 10 buck max. price then and still do.

Mike

No they don't, they now say there is no way an ebook should cost more than $6.00. The publishers aren't stopping Amazon setting lower prices as long as the price that Amazon pays them remains the same. In effect they are saying we have no control over the price you charge. If you want to sell it at $6.00 then do so. We don't care, but you still have to pay us $12.00 for the book.

What this is really about is extending the life of the kindle Ereader. Kindle sales are dwindling. It is the last Ereader left and the only system using the Mobi format. If Amazon can sell ebooks cheaper than anyone else it will boost sales of their kindle family of products. Now that people are moving to tablets and phones for reading the epub format is gaining ground and Amazon has no control over that.

I find it ironic that Amazon are trying to mobilise the independent authors to support them. Who is going to pay $3.00 for a book by an unknown independent author if they can buy a best seller for $6.00.

 

[lovecraft68]

I find it appalling they are trying to get indies to back them when all they have done is fuck us and manipulate sales in favor of the big six.

Amazon wants to dictate the entire market and they manipulate the people by saying "Hatchette wants you to pay more we want you to pay less" so its an easy win in the court of public opinion.

But if you are a publisher seller you see they want to do what they always want to do, fuck everyone but themselves.

Because remember....when it comes to indies(not sure about traditional publishers) they tell you that you cannot sell your book anywhere for less than you have it on amazon so what they do does have an across the market effect on indies.

What indies should do, en masse is stop publishing there and leave amazon stuck to battle the big six who would then have the upper hand as being amazon's sole provider of e-books.

The indies built amazon when publishers wanted no part of kindle, then when the big six wanted to come aboard amazon has done everything they can to screw the indies, now they want us to back them....

Hopefully the judge in this case is one of the few Bezos hasn't bought yet.