Rush Limbaugh Just Fucked Himself and All of Right Wing Radio

[Drixxx]

http://www.washingtonpost.com/rf/image_296w/2010-2019/WashingtonPost/2011/12/21/National-Politics/Images/profile.Rush_Limbaugh.jpg?uuid=Zag3qiwpEeGlOgq33b-Xyghttp://images.sodahead.com/profiles/0/0/2/0/6/7/2/5/1/ha-ha-40085718278.jpeg

Rush Limbaugh Scandal Proves Contagious for Talk-Radio Advertisers

Mar 10, 2012 12:00 AM EST

Ninety-eight major advertisers—including Ford and Geico—will no longer air spots on Premiere Networks’ ‘offensive’ programs. Insiders say the loss will rock right-wing talk radio.

Rush Limbaugh made the right-wing talk-radio industry, and he just might break it.

Because now the fallout from the “slut” slurs against Sandra Fluke is extending to the entire political shock-jock genre.

Premiere Networks, which distributes Limbaugh as well as a host of other right-wing talkers, sent an email out to its affiliates early Friday listing 98 large corporations that have requested their ads appear only on “programs free of content that you know are deemed to be offensive or controversial (for example, Mark Levin, Rush Limbaugh, Tom Leykis, Michael Savage, Glenn Beck, Sean Hannity).”

This is big. According to the radio-industry website Radio-Info.com, which first posted excerpts of the Premiere memo, among the 98 companies that have decided to no longer sponsor these programs are “carmakers (Ford, GM, Toyota), insurance companies (Allstate, Geico, Prudential, State Farm), and restaurants (McDonald’s, Subway).” Together, these talk-radio advertising staples represent millions of dollars in revenue.

http://www.thedailybeast.com/articl...es-contagious-for-talk-radio-advertisers.html

 

[Drixxx]

98 Sponsors Dump Rush

And the hits keep coming.

Limbaugh's Advertiser Exodus Expands Exponentially

Radio-Info.com reported on Friday that 98 advertisers have told Premiere Radio Networks, which syndicates Rush Limbaugh's radio show, that they want to avoid advertising on Limbaugh's show and other programs with content "deemed to be offensive or controversial":

The list includes carmakers (Ford, GM, Toyota), insurance companies (Allstate, Geico, Prudential, State Farm) and restaurants (McDonald's, Subway).

The advertisers were reportedly included in a Premiere memo circulated to radio station traffic managers and obtained by Radio-Info.com, laying out the growing reach of the advertiser exodus, which has now ensnared other controversial radio hosts:

They've specifically asked that you schedule their commercials in dayparts or programs free of content that you know are deemed to be offensive or controversial (for example, Mark Levin, Rush Limbaugh, Tom Leykis, Michael Savage, Glenn Beck, Sean Hannity). Those are defined as environments likely to stir negative sentiment from a very small percentage of the listening public.

Advertisers have dropped their ads from Limbaugh's show in the wake of his misogynistic attacks on Sandra Fluke. The online feed at WABC, Limbaugh's flagship station, has increasingly turned to free public service announcements during Limbaugh's show.

http://mediamatters.org/blog/201203100003

 

[Wok]

Did Rush claim he had thousands of other sponsors?

If so, why all the dead air?

 

[KRCummings]

Did Rush claim he had thousands of other sponsors?

If so, why all the dead air?

My question on the incidents of dead air is why? The stations that had nothing to play couldn't put in their own promo spots or news or whatever? It seems odd that they chose to do nothing because in tv and radio nothing is the very worst thing you can do.

 

[Wok]

My question on the incidents of dead air is why? The stations that had nothing to play couldn't put in their own promo spots or news or whatever? It seems odd that they chose to do nothing because in tv and radio nothing is the very worst thing you can do.

Apparently, PSA's were played, but yeah - other things can fill the time. That, or use the thousands of other sponsors.

 

[Drixxx]

I have it on good authority that Dead Air has requested not to be aired during Rush's show.

 

[unregistered]

 

[Adre]

Rushbo, Patron Saint of Angry Old Men, RIP

 

[unregistered]

 

[Wok]

Rushbo, Patron Saint of Angry Old Men, RIP

He is not gone yet. I doubt he will ever be gone. Even if this particular radio program ended, he will still be around. It is just the kind of guy he is.

 

[Adre]

We really don't give a fuck, but we do know the howl of bloviating liberals when we hear it.

Let me check the reading on my give-a-fuck meter here. Hmmm, zero. Takes a bloviator to know a bloviator I guess.

 

[1sickbastard]

Give Sarah Palin her own radio show.

 

[Wok]

Give Sarah Palin her own radio show.

She is on FOX and doing all those speaking gigs. Does she have time for radio?

 

[1sickbastard]

She is on FOX and doing all those speaking gigs. Does she have time for radio?

A media whore like her?

Then again, her speaking voice isn't her best feature.

 

[Wok]

A media whore like her?

Then again, her speaking voice isn't her best feature.

I do not know - she has that down-home twang conservatives love, and that's the demographic that matters.

 

[JAMESBJOHNSON]

Now that Rush is ruined and bankrupt maybe he can get a gig over at AIR AMERICA.

Wait! Didnt they go outta bizness cuz nuthin much was happenin there? If they had pissed off anyone, how would anyone know?

 

[garbage can]

Now that Rush is ruined and bankrupt maybe he can get a gig over at AIR AMERICA.

Wait! Didnt they go outta bizness cuz nuthin much was happenin there? If they had pissed off anyone, how would anyone know?

If Air America was still around, maybe Al Franken would not have got the opportunity to steal the Minnesota US senate election.

 

[Adre]

If Air America was still around, maybe Al Franken would not have got the opportunity to steal the Minnesota US senate election.

I will assume you have evidence of this theft that will stand up in a court of law.

 

[RobDownSouth]

http://www.washingtonpost.com/rf/image_296w/2010-2019/WashingtonPost/2011/12/21/National-Politics/Images/profile.Rush_Limbaugh.jpg?uuid=Zag3qiwpEeGlOgq33b-Xyghttp://images.sodahead.com/profiles/0/0/2/0/6/7/2/5/1/ha-ha-40085718278.jpeg

Slate.com had a very interesting article on why advertisers flock to hate radio...I was surprised it had nothing to do with demographics and everything to do with repetition, drilling catchphrases and brand names into listeners minds for big ticket, once-every-x-years purchases like mattresses.

Advertisers are belatedly coming to the realization that controversy hurts the brand image, so they're deserting hate radio, at least in the short term.

Hate radio might have the ratings, but without advertising to take advantage of those ratings, they cannot profit...and therefore cannot pay the "talent". This does not bode well for hate radio personalities in the short term.

 

[Wok]

Slate.com had a very interesting article on why advertisers flock to hate radio...I was surprised it had nothing to do with demographics and everything to do with repetition, drilling catchphrases and brand names into listeners minds for big ticket, once-every-x-years purchases like mattresses.

Advertisers are belatedly coming to the realization that controversy hurts the brand image, so they're deserting hate radio, at least in the short term.

Hate radio might have the ratings, but without advertising to take advantage of those ratings, they cannot profit...and therefore cannot pay the "talent". This does not bode well for hate radio personalities in the short term.

I heard the ratings are under question as well (I'll have to find that article, but iirc, it was Huffpo). If a radio or other media personality is not doing all that great, what is the incentive to stick around if shit hits the fan?

 

[garbage can]

I will assume you have evidence of this theft that will stand up in a court of law.

If I did, Franken would be in jail......

 

[rosco rathbone]

The guy has too large a devoted audience to be taken down by these antics; even if his show ends up supported solely by pawn shops, gold outfits and makers of Rebel Flag nicnacs.

 

[RobDownSouth]

The guy has too large a devoted audience to be taken down by these antics; even if his show ends up supported solely by pawn shops, gold outfits and makers of Rebel Flag nicnacs.

Slate.com sez a medium-market Rush Limbaugh 30-second commercial costs an advertiser $200. I don't think there are enough pawn shops and gold outfits to support Rush and his fellow travellers in the lifestyle they've become accustomed to. Rush will survive, like any good cockroach, but I think the second-tier imitators and duplicators (think:amicus) will wither and die on the vine.

 

[garbage can]

http://www.washingtonpost.com/rf/image_296w/2010-2019/WashingtonPost/2011/12/21/National-Politics/Images/profile.Rush_Limbaugh.jpg?uuid=Zag3qiwpEeGlOgq33b-Xyghttp://images.sodahead.com/profiles/0/0/2/0/6/7/2/5/1/ha-ha-40085718278.jpeg

Premiere Networks, which distributes Limbaugh as well as a host of other right-wing talkers, sent an email out to its affiliates early Friday listing 98 large corporations that have requested their ads appear only on “programs free of content that you know are deemed to be offensive or controversial (for example, Mark Levin, Rush Limbaugh, Tom Leykis, Michael Savage, Glenn Beck, Sean Hannity).”

Drixxy...And you believe this shit.

Talk radio belongs to the Republicans.....think about it.

 

[RobDownSouth]

If Air America was still around, maybe Al Franken would not have got the opportunity to steal the Minnesota US senate election.

Hey, that reminds me, Daylight Savings Time starts tonight, make sure you swap out your tinfoil hat with the earflaps for the standard "summer model" tinfoil hat tonight.